Category: Marketing

Increase your visibility on search and extend your marketing reach

By 06/10/2016

Increase your search engine visibility Attract more people to your website Drive engagement with your property …all with the HiRUM… Read more »

How to Leverage Your Hotel’s PMS Data to Increase Direct Bookings

By 09/08/2016

Personal customer service has always been vital for the hospitality industry.

Want to increase your profits? Optimise your distribution.

By 08/08/2016

New advances in technology continue to alter the relationship between properties and guests.

Tips on Writing Concise Hotel Content

By 10/03/2016

In today’s travel and tourism industry, competition between providers has risen extremely. Due to this, establishing and maintaining a competitive… Read more »

Travellers refuse to book accommodation if images are poor quality

By 23/02/2016

A recent study by hotel app provider Eviivo was undertaken to test the theory of whether travellers are actually influenced… Read more »

Adding Incremental Revenue at Time of Booking

By 02/12/2015

Claimed by Amadeus, it is estimated a drastic increase of 10%-15% in incremental revenue is now earned. It is argued,… Read more »

What is Content Marketing?

By 23/10/2015

Many people, particularly marketers within the property industry struggle to define the term content marketing and aren’t quite sure how… Read more »

Metasearch by HiRUM: An extension of your website booking engine!

By 19/10/2015

The latest proven way to get results from your online distribution, direct to your property. Consumers are time poor and… Read more »

TripConnect Instant Booking Metasearch

By 19/10/2015

The largest, most trusted consumer review site now offers the opportunity for their clients reviewing your property to instantly book… Read more »

Google Hotel Metasearch

By 19/10/2015

Almost everyone turns to Google when they want to find something. Therefore it makes perfect sense to turn to Google… Read more »

How to Prepare for Schoolies

By 19/10/2015

Schoolies week is around the corner, which means the beach side suburbs of Australia will be filled with teens celebrating… Read more »

It’s time to take control of your business on Google.

By 14/10/2015

Our team of marketing experts will ensure you receive the best possible results by driving your online business presence.